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Aptean Celebrates 30 Years of Saratoga CRM with Launch of Saratoga 7.0

Aptean Celebrates 30 Years of Saratoga CRM with Launch of Saratoga 7.0

Alpharetta, GA – October 11, 2016 – Aptean, a leading provider of mission critical enterprise software solutions, announced today the general availability of Saratoga 7.0, a landmark release that features a full re-imagination of the mobile user experience and a powerful set of new capabilities to connect the user with relevant information more quickly.

The heart of the Saratoga 7.0 release is a new Mobile Client designed for your “on the go” organization, allowing users to access data and reports across any mobile device or platform. Today’s CRM users demand a complete set of actionable insights into customer interactions in real time as well as a user interface that enables efficiency. The new Saratoga Mobile Client is a powerful complement to the existing Saratoga Rich and Thin Client applications and gives users better visibility into the information they need to make decisions quickly and efficiently.

“We looked at traditional and non-traditional sources for inspiration for our new Mobile Client,” said Praneetha Vukkadala, Director of Saratoga CRM. “We have extended the intuitive user design in our Rich and Thin Client applications and translated that to our mobile CRM application thus eliminating any learning curve for the new tool.”

In addition to the new mobile client, some of the highlights of Saratoga CRM 7.0 include:

  • The ability to Embed Reports, Grids, and Joins anywhere on the screen, which allows users to simplify their overall screen design and flow
  • New search tools that allow real time management of context and results
  • Enhanced output options for reports
  • Improved user personalization options including dashboard control on login

“As we celebrate Saratoga’s 30th year in the CRM market, we are incredibly proud of Saratoga 7.0 and the value it will bring to our customers,” said Matt Keenan, Aptean Senior Vice President – CRM Products. “We continue to build upon our legacy of delivering world class CRM capabilities at the lowest possible cost of ownership.”

About Aptean

Aptean is a leading provider of mission critical enterprise software solutions. We build and acquire industry-focused solutions to support the evolving operational needs of our customers. Our solutions help nearly 6,500 organizations stay at the forefront of their industries by enabling them to operate more efficiently, thereby ensuring higher customer satisfaction. For more information, visit www.aptean.com.

Aptean is a trademark of Aptean, Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

FOR MORE INFORMATION
Media Relations
Melissa Floyd, Aptean
melissa.floyd@aptean.com