WHY IT'S DIFFERENT
Marketing teams are under the gun to provide quality leads that turn into sales, as well as provide air-cover awareness for the entire organization.
WHY YOU NEED IT
Marketing is a workhorse within any organization. To get the desired returns, you need to manage sophisticated and labor-intensive campaigns—and there has never been a greater expectation to provide deep visibility into ROI. Our Campaign Management solutions offer the support you need:
- Address tightly segmented audiences, leverage new channels, and streamline the steps required to manage all of your campaigns—including time-devouring, logistics-intensive activities like events.
- Increase the likelihood that a lead will convert into a qualified sales opportunity and a satisfied customer with effective tools that identify and target appropriate prospects and determine lead quality.
- Easily map out complex campaign flows that involve multiple emails, and then automate their timing and delivery.
- Launch multi-wave, adaptive campaigns that run themselves and re-use campaign workflow templates to make future campaigns even faster and easier.
WHAT YOU GET
MarketFirst marketing automation software provides flexible marketing automation functionality, including:
- Demand Generation
- Email Marketing
- Social Media Marketing
- Multi-Channel Marketing
- Event Marketing