Green Trucking Now: Advanced Route Optimization Immediately Cuts Miles, Emissions, Congestion and Costs
Wednesday, May 19, 2021

By Jim Endres| Regional Account Director
Featured in this post

Technology and sustainability go hand in hand. And truck route optimization software perfectly exemplifies this symbiosis.
While the push for green trucking may be more visible in Europe than in the US, there's a buzz about newly-efficient engines, trucks that run on alternative fuels, and even Uber Freights – which touts as one of its advantages "no more deadhead miles."
If you want to implement sustainable trucking practices, there's no need to wait for these technology-driven trends to be introduced in your business. Advanced route optimization software can aid your green trucking strategies right now.
Here's how.
More Efficient Routes Mean Fewer Miles Driven and Fewer Trucks on the Road
The first principle of green trucking is to burn less fuel. And the easiest way to do that is to drive fewer miles in less time.
With advanced truck route optimization software, routes are planned and executed using sophisticated algorithms that cut unnecessary fuel usage down to the bone. It means you're also saving money every day, by using your existing equipment more efficiently. That might be a lot more attractive than shelling out nearly $400,000 in the short term for a new hydrogen-powered truck.
Fleet route optimization is about more than simply finding the shortest way of going from A to B to C to D on a multi-stop delivery trip—although that is the first order of business. It enables (and may even proactively suggest) other strategies and practices that save fuel and emissions. Here are a few:
Deliver on time. Turning up on time reduces the chances that drivers will be left idling in line and burning unnecessary fuel while picking up a load or at the point of delivery. It also means drivers can fit more deliveries into a day and can be on their way to the next delivery much quicker.
Drop off heavy items first. The heavier an item is, the more fuel it takes to haul a mile. Truck route optimization software can factor in each delivery's weight and ensure that the heaviest item(s) are delivered first to minimize fuel consumption, even if that means driving a few extra miles.
Identify backhaul opportunities. Advanced route optimization software uses the power of computing to crunch unimaginably complex possibilities and scenarios, including identifying opportunities to pick up another load on the way back to the depot or move loads between DCs on the way to a delivery. Another opportunity to save miles and fuel.
Support carbon-reducing strategy changes. Route optimization software also gives you a powerful strategic tool to assess carbon-reduction strategies. You can run what-if scenarios before changing processes or spending a dime to see if alterations will have the desired green result. What if you consolidated two delivery regions or split one into two? What if you changed the delivery schedule to a customer? What if you deployed a different fleet mix?
The Biggest Prize: Fewer Trucks
Green trucking doesn't just mean more efficiently-deployed trucks; it means fewer trucks, too—on the road and in your depot. Reducing truck routing inefficiencies means you need fewer trucks to complete the same number of deliveries or to handle an expanding business. That decreases road-congestion, cuts air pollution and saves you money.
Whether you're interested in stepping up to the plate to bat for sustainable freight practices or simply saving a substantial amount in transportation costs, Aptean's advanced route optimization software offers compelling benefits. Find out how, now.
With decades of experience working with transportation and logistics operations, Jim is a trusted authority on routing, scheduling and last-mile delivery optimization. He specializes in helping fleet operators and distribution teams increase efficiency, reduce fuel costs and improve customer satisfaction through advanced logistics software.
Jim’s deep product knowledge and industry insight help guide the development of Aptean’s routing and proof of delivery solutions—and also play a key role in streamlining customer implementations and ensuring long-term success. His hands-on approach and commitment to service have supported lasting partnerships with many of our transportation and distribution customers, providing ongoing value and support well beyond go-live. Whether enabling dynamic route planning or real-time delivery tracking, he’s focused on practical outcomes that drive return on investment.
From mid-size fleets to enterprise logistics operations, Jim helps customers navigate the complex demands of modern distribution with smart, scalable technology.

By Jim Endres| Regional Account Director
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