The General Data Protection Regulation (GDPR) is celebrating its second birthday, making it a perfect time to take a look at its ongoing impact, and what steps financial services companies are taking to not only ensure compliance, but to enhance Customer Experience (CX).
Consumers are inevitably becoming increasingly savvy to their rights, leading to a projected increase in both requests and complaints in the years ahead. Aptean Respond Professional Services ManagerMartin Symonds asks how prepared are financial services organizations? And to what extent are those preparations integrated with their customer experience (CX) strategy?
In Two Years of GDPR: How Compliance can Help CX, featured on MyCustomer, Symonds gets into the details of GDPR and compliance to uncover the best practices being used across the industry.