Is AI Delivering for Transport and Distribution Businesses?

As part of our 2026 Artificial Intelligence Research, independent research firm Vanson Bourne surveyed 325 transport and distribution executives on behalf of Aptean. Get up to speed on where AI is making gains and where it still has ground to cover.

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Taking the Lead in Logistics With AI

Transport and distribution businesses are seeing AI cut costs and sharpen decision-making. But on-time in-full (OTIF) delivery, the metric that matters most to customers, remains the toughest gain to unlock. This report digs into why with statistical findings and quotes from experts.

Inside, you'll find:

Why more than three-quarters of transport and distribution leaders say AI's value is clear but hasn't been realised yet
Where legacy systems and disconnected data are holding back on-time delivery gains
How one provider cut dispatch errors by 90% with industry-specific AI
What's slowing AI adoption among European transport and distribution businesses

The businesses closing the gap between AI's promise and its payoff are the ones applying it directly to service metrics like OTIF, not just back-office efficiency.

Download the report to see how to put AI to work where it counts most.

Takes From Aptean’s Transport Experts

Our transport and distribution specialists offer their perspectives on the report’s insights.

"They see the potential in AI, and that there's true value in it. But a lot of these companies still have disconnected systems, and they haven't come across the systems that are actually in line with what they're trying to achieve."

Chris Peel, Product Management Director, Aptean

"OTIF is the core metric businesses gauge their customer experience by, and they're not willing to let AI mess with that yet. So we look at where else we can show the value of AI."

Kay Fetter, Senior Solutions Consultant, Aptean

"You walk into a lot of transport and distribution companies, and the employees still have clipboards. There are still whiteboards with writing all over them and sticky notes stuck on them. That's how a lot of companies still work."

Ben Glossop, VP of Sales, Aptean

"They see the potential in AI, and that there's true value in it. But a lot of these companies still have disconnected systems, and they haven't come across the systems that are actually in line with what they're trying to achieve."

Chris Peel, Product Management Director, Aptean

Learn the Best Route for AI Deployment

Explore how top-performing transportation and distribution teams are achieving real results with AI. Download the report and get there fast.

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